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  • Only “35% of marketers have foundational knowledge” according to new study
    20th March 2026

    Only “35% of marketers have foundational knowledge” according to new study

    Absurd Insights Editor
  • Is marketing still a good career?
    26th November 2024

    Is marketing still a good career?

    Richard Croxford
  • Jargon – Last refuge of the scoundrel
    16th July 2024

    Jargon – Last refuge of the scoundrel

    Richard Croxford
  • Brand building vs. Performance marketing
    8th July 2024

    Brand building vs. Performance marketing

    Richard Croxford
  • “Greenhushing” – A new marketing buzzword?
    29th May 2024

    “Greenhushing” – A new marketing buzzword?

    Richard Croxford
  • Copywriters fight against these 5 basic objections
    22nd April 2024

    Copywriters fight against these 5 basic objections

    Absurd Insights Editor
  • Ideal blog word count (for readers, not search engines)
    12th April 2024

    Ideal blog word count (for readers, not search engines)

    Absurd Insights Editor
  • How marketing changed the history of Russia
    5th April 2024

    How marketing changed the history of Russia

    Absurd Insights Editor
  • Is bad publicity really better than no publicity?
    20th March 2024

    Is bad publicity really better than no publicity?

    Absurd Insights Editor
  • Crisis copywriting (for King Charles)
    18th March 2024

    Crisis copywriting (for King Charles)

    Richard Croxford
  • What do Gen Z really want?
    13th March 2024

    What do Gen Z really want?

    Richard Croxford
  • “Social media is overrated” according to Marketing Week
    11th March 2024

    “Social media is overrated” according to Marketing Week

    Absurd Insights Editor
  • On company names and copywriting
    4th March 2024

    On company names and copywriting

    Absurd Insights Editor
  • What kind of copywriter are you?
    26th February 2024

    What kind of copywriter are you?

    Richard Croxford
  • The 265-year-old marketing strategy
    23rd February 2024

    The 265-year-old marketing strategy

    Absurd Insights Editor
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